Who cares? RSS is RSS. Those who know it use it and love it. Those who don’t…don’t. Isn’t that good enough?
Only geeks use RSS feeds. Is this true? Unfortunately yes. Why? well because like most things in web technology and computers only geeks can understand that nothing is one hundred percent all the time. There are probably 5 reasons that the average internet user does not know about or trust RSS feeds.
RSS is still unknown
The average internet user still has no idea what RSS is or how to go about using it. Though Google, Yahoo and MSN have reader services they don’t appeal to anyone but the internet savvy. Ask someone at a gathering of people that actually work in an IT oriented field and you will be surprised at how little they know about RSS technology. I recently participated in a seminar for social networking and only 2 of the 20 persons I spoke to used and understood RSS.